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Pacesetter Campaigns
Pacesetters help United Way campaign take flight
The 2007 Pacesetter program was once again sponsored by
.
More than 100 area organizations ran Pacesetter campaigns for United Way's annual fund drive, raising more than *$17 million to benefit local health and human service programs. This represents an eight percent increase over last year's Pacesetter campaign and approximately 30 percent of UWMD's $56 million campaign goal. Among this year's crop of Pacesetters were the employee teams of nearly 60 United Way partner agencies as well as the staff of United Way of Metropolitan Dallas. Five campaigns returned an excess of $1 million: AT&T/CWA 6215; Bank of America; Citi; Energy Future Holdings (formerly TXU Corp.); and JCPenney.
Pacesetter organizations run early United Way campaigns and "set the pace" for other campaigners. To qualify, organizations met specific criteria (such as posting an increase over 2006 results and implementing best campaign practices recommended by United Way) and reported campaign results by early October. All organizations running Pacesetters campaigns were recognized for "helping United Way soar to success" at a luncheon at the Frontiers of Flight Museum.
2007 Pacesetter Award Winners
Most Employee Meetings Award
AT&T/CWA 6215
Pacesetter Best Practices
Small: HOLT CAT
Mid-Size: Enterprise Rent-A-Car
Large: Atmos Energy Corporation
Partner Agency: ChildCareGroup
Leadership Giving Awards
Small: Baker Botts L.L.P.
Mid-size: Enterprise Rent-A-Car
Large: AT&T/CWA 6215
Partner Agency: The Visiting Nurse Association of Texas
Tocqueville Giving Awards
Small: The Staubach Company
Mid-Size: Comerica Bank
Large: Alliance Data
Partner Agency: ChildCareGroup
Outstanding Campaign Growth
Small: IKON Office Solutions
Mid-Size: City of Richardson
Large: Energy Future Holdings (formerly TXU Corp.)
Partner Agency: Jewish Community Center of Dallas
Pacesetter of the Year
Small: Kimberly-Clark Corporation
Mid-size: Hunt Oil Company
Large: Energy Future Holdings (formerly TXU Corp.)
Partner Agency: Community Council of Greater Dallas
*Based on projections.
2007 Pacesetters Recognition Luncheon
Study indicates that companies that give more to charity may be more profitable.
The Wall Street Journal reports that companies that embrace philanthropy can increase their value, citing recent studies conducted by Dover Management, New York University and the University of Texas at Dallas.
Dover found that companies with a solid link between giving and operating earnings outperformed the Standard & Poor's 500 index by 3.5 percentage points over five years.
