
One Week Before Campaign Start
Dear [name]:
The [name of company] United Way campaign is starting next week. We have planned many interesting and fun activities to highlight the impact your United Way contributions make in our community.
United Way is asking people across our community to respond to the LIVE UNITED call to action: Give. Advocate. Volunteer.
We will be able to see our donations in action by visiting one of the more than 90 United Way Partner Agencies in our area. We'll also have the opportunity to participate in a volunteer project and learn more about ongoing volunteer opportunities.
Look for more information next week!
Sincerely,
[Campaign Chair or ECC]
Campaign Kickoff
Dear [name]:
The [name of company] United Way campaign kicks off today! We are excited to get started because at [name of company], we recognize that when you reach out a hand to one, you influence the condition of all.
Last year, we raised [$XX,XXX] for our community and we hope to surpass that number this year.
During the next few weeks, you will get an opportunity to learn more about how United Way is investing your donations in Education, Income and Health to provide others with the building blocks of a successful life.
In our upcoming employee meeting, you will hear firsthand from an agency representative about how your contributions are changing lives right here in our community. This will also be your chance to ask questions and find out more about United Way and its more than 90 Partner Agencies. Please let me know if you would like to take an agency tour, volunteer or get more involved with the campaign.
You will also receive a pledge form and campaign brochure with more information. Please return your pledge form to me by [September XX].
Everyone can share something, so please join me in making a generous gift to United Way this year.
Sincerely,
[Campaign Chair or ECC]
Campaign E-mail Reminders
Reminder 1
Dear [name]:
As the [company name] 2009 United Way campaign begins its final week, we are well on our way to achieving our goal. Currently, [company name] is at [XX%] of our [$XX,XXX] goal.
This year, your support is urgently needed. Tough economic times have resulted in a larger number of North Texans seeking assistance—up 20-40% from last year. I encourage you to invest in our community through a gift to the United Way.
Your gift will help United Way achieve results in the areas of greatest need in our community. Whether large or small, your gift can help change someone’s life.
If you have not made your decision, please join us today by making a pledge to United Way.
Sincerely,
[Campaign Chair or ECC],
Reminder 2
Dear [name]:
The [company name] 2009 United Way campaign is quickly coming to a close. To date, we have raised more than [$XX,XXX] toward our goal of [$XX,XXX]. Please consider joining your co-workers and helping achieve our company goal by making a contribution today.
[Company name] continues to be a strong advocate of the United Way because it is the best way to make the biggest difference in our community. By partnering with United Way you can help move families from surviving to succeeding during our tough economic times.
Thank you for considering a gift that will help your friends, neighbors and co-workers enjoy a higher quality life.
Sincerely,
[Campaign Chair or ECC]
Reminder 3
Dear [name]:
Today is the last day for our United Way campaign. [Company name] has currently raised more than [$XX,XXX] toward our goal of [$XX,XXX].
Hopefully you have had an opportunity to learn about the impact your United Way gift really makes in our community. If you haven’t completed a pledge form, please take a few moments to make a contribution. Everyone can share something and every gift can make a difference for others in need.
We will have a [company name] United Way Appreciation Celebration event with prizes on [October XX] for all Dallas-area team members who have logged in and made their donation.
Don't miss your chance to win—and to help our community win, too.
Sincerely,
[Campaign Chair or ECC]
Campaign Thank You
Dear [name]:
Thank you for participating in this year's United Way campaign. I am pleased to announce that because of your support, [company name] has exceeded last year's campaign goal, by raising [$XX,XXX]!
Dedicated donors like you help United Way achieve its mission to improve lives in North Texas. Your gift serves to strengthen the community where you live by tackling key issues in Education, Income and Health.
I am proud that you have joined me in responding to the United Way LIVE UNITED call to action: Give. Advocate. Volunteer. Together, we are able to magnify the impact of United Way’s work and inspire others to do the same.
Sincerely,
[CEO or Campaign Chair]
Give. Advocate. Volunteer. E-mails
Give.
Dear [name]:
United Way is asking people across our community to answer the LIVE UNITED call to action: Give. Advocate. Volunteer. You can LIVE UNITED by Giving a donation to United Way.
When you respond, your gift creates opportunities for others to have a quality Education that leads to a stable job, enough Income to support a family and to live in good Health.
Last year, [name of company] raised [$XX,XXX] for Dallas, Collin, Rockwall and Southern Denton counties. We hope to raise more this year to meet the increased need due to turbulent economic times.
Join me in supporting the United Way and providing resources for our friends, neighbors and co-workers.
Sincerely,
[Campaign Chair or ECC]
Advocate.
Dear [name]:
Thank you for your valued contribution to [name of company]. We appreciate your support of our company’s commitment to partner with the United Way.
You are probably aware of the United Way call to action for our community to LIVE UNITED. This is a three-part call to action which asks that we Give. Advocate. Volunteer.
You may already be acting as an Advocate without realizing it. You act as an Advocate when you speak out about important issues and speak up for causes you care about. When you Advocate for things you believe in, you answer the United Way call to LIVE UNITED and help create a better tomorrow for North Texas.
Join us today and use your voice and passion in support of community issues that impact us all.
Sincerely,
[Campaign Chair or ECC]
Volunteer.
Dear [name]:
We are all interdependent and interconnected. You can become a part of a powerful movement by responding to the United Way call to action: LIVE UNITED.
Everyone is busy with work and family, but we make time for what is important to us. Please consider sharing your talents by becoming a Volunteer. You can become a mentor, volunteer at church, serve lunch at Salvation Army or deliver Meals on Wheels. The possibilities to get involved are endless!
Please contact me or our United Way staff member regarding the many opportunities that are available for you to Volunteer.
Volunteer an hour a week, an hour a month or every year during the holidays. Get involved and help create long-lasting change in our community.
Sincerely,
[Campaign Chair or ECC]
Leadership Event Follow-Up
Dear [name]:
Thank you for attending today's United Way Leadership Luncheon. The [company name] 2009 goal is [$XX,XXX] and we are well on our way to meeting that goal. I hope you will join me in responding to the LIVE UNITED call to action by contributing at a leadership level of $1,000 or more.
Your leadership gift can help United Way create long-lasting change. You also set an example of generous charitable giving that inspires others to consider making a larger investment in our community. By contributing at the $1,000 or more level, you join an influential group of leaders helping to make a significant impact in Education, Income and Health—the building blocks of a successful life.
[Company name] had [X] Leadership Givers in 2008 and we hope to surpass that number this year. Your decision to give is a personal choice, so I encourage you to learn more about United Way and the results that are creating a stronger North Texas.
LIVE UNITED encourages people across our community to Give. Volunteer. Advocate. This is a great opportunity to open your heart, share your voice and join hands to support others in need.
Please join me in supporting United Way today.
Sincerely,
[CEO or Leadership Giving Chair]
Your Gift to United Way
Dear [name]:
Our 2009 United Way goal is [$XX,XXX] and at this point we’re making good progress. If you have not made a decision to give yet, I encourage you to learn more about the impact United Way is making in our community.
Dedicated donors like you help United Way achieve its mission to improve lives in North Texas. Your gift serves to strengthen the community where you live and work by tackling key issues in Education, Income and Health. Your donation provides others with the chance to have a quality Education that leads to a stable job, enough Income to support a family and to live in good Health.
Let me know if you have any questions about the [company name] campaign or United Way of Metropolitan Dallas. By partnering with United Way, you can help families move from surviving to succeeding during our tough economic times.
Together we can shape our future and LIVE UNITED.
Sincerely,
[ECC or Campaign Chair]
Top Ten Money Drains—Keep the Momentum Going!
Dear [name]:
We are in the middle of our [company name] United Way Campaign and currently at [X%] of our goal!
I wanted to share the average American's Top Ten Money Drains, according to Bankrate.com. Think about the impact you could make by redirecting some of your resources and investing in our community.
Please review the list below and consider making a gift to United Way to help improve lives in North Texas.
- Coffee—$1.38 per brewed cup each workday is almost $360 per year.
- Cigarettes—Buying a pack a week, at an average $4.54 per pack, adds up to $236 annually.
- Bottled water—Even if the bottle only cost $1, drinking bottled water every day could cost $365 a year.
- Vending machine snacks—Can't get away for lunch? Buying two $1 snacks each workday at the vending machine is about $520 a year.
- Eating out for lunch—Enjoy a $9 lunch away from work every weekday and you can enjoy spending $2,350 a year.
- Car washes—No one wants to drive around in a dirty car, but a weekly trip to the car wash at $10 a visit can cost more than $500 annually.
- Alcohol—A couple of beers at the end of the work week could cost you more than $500 a year.
- Manicures—With an average cost of more than $20, a weekly manicure could set you back about $1,068 each year.
- Credit card interest charges—At a 13.44% rate, a credit card balance of $6,600 can cost $4,868 in interest if you pay the minimum each month.
- Unused gym memberships—Buying a gym membership and not using it can cost you an average of $480 per year.
When I think about where I am spending my hard-earned dollars, I know it’s a good decision to invest some of it toward resources to provide others with a quality Education that leads to a stable job, enough Income to support a family and the ability to live in good Health.
Yes, I will still have my morning cup of coffee, but I also plan to answer the United Way LIVE UNITED call to action: Give. Advocate. Volunteer.
Please join me in making a donation today.
Sincerely,
[ECC or Campaign Chair]
What Your Dollars Buy
Dear [name]:
The goal for our United Way campaign this year is [$XX,XXX] and we are well on our way to meeting it. I encourage you to consider making a donation if you haven’t already.
I believe that partnering with the United Way is the best way to make the biggest difference in our community.
Here are some examples of the impact your dollars can make:
- $10 per week provides mortgage assistance and credit counseling to help homeowners avoid foreclosure.
- $15 per week provides tutoring, mentoring and educational enrichment activities to an at-risk child.
- $20 per week enables a person with severe disabilities to attend a one-week residential camp where they can experience a range of new activities.
- $25 per week provides mentoring to help underprivileged youth stay in school, graduate from high school and plan for post-secondary education.
I invite you to be a part of the LIVE UNITED movement and Give. Advocate. Volunteer.
Sincerely,
[ECC or Campaign Chair]
Make a Donation
When a child succeeds in school, a single mom pulls herself out of poverty, or a grandfather learns how to better manage his diabetes, we all win. When you reach out a hand to one, you influence the condition of all.
Your donation, large or small, makes it possible for United Way to improve lives in our community.
Make a Memorial Gift
When someone passes away, it’s natural to think about the life they led and the impact they made on the people who loved and admired them. The United Way is grateful to those who Give to further extend the impact of people who have been lost.
Your memorial gift—of any size—pays honors one incredible life by bettering the lives of others throughout our community.
Make a Tribute Gift
Has someone special in your life made you want to honor them by giving to others? A gift to United Way can be a powerful way to say thank you or congratulations, because it can touch the lives of so many people in our community.
When you want to make a tribute gift, please keep the United Way in mind.








